The bad news first. Real Estate is now a fully developed market online. While you can use great systems like the MLS database to get your homes seen. Creating a website that will get people to view your properties and find you as a realtor is no easy task. The good news is that we have some great tips to get you on the right track. Is this still worth doing? Absolutely, one you have become visible for your market, it can mean hundreds of thousands in additional revenue if your are implementing your strategies right. So where to begin? We will touch on some of the options you have available, and how to get the most out of them. This post assumes that you already have a website. If not, I would suggest contacting us so that we may point you in the right direction to qualified web designers that can get you what you need. That being sad, here are the top things you need to be doing. The list will only be 5 action steps long because I have to get this post published before someone stops me from giving out our secrets.
- Make sure the Url of your property listings is the keywords you are targeting. What do I mean? If you look at the page addresses on our site, every page uses words instead of crazy numbers and unreadable text. such as “http://orlandosearchenginemarketing.com/search-marketing-seo-orlando“. You want you property listing pages to do the same. If you think people are looking for a two story tudor in windermere florida it should show as http://www.yoursitename.com/properties/windermere-fl-two-story-tudor. That is invaluable.
- Make sure you are doing keyword research to do this. Google has some free tools, and so does SEO book. Our advice on this one however is to leave it to the professionals. It takes a long time to master the skills of keyword research, but it is imperative. You want to list your properties with the features people are looking for. Example Location-feature-style i.e. Windermere-2-bdr-tudor-home. This will give you an incredible advantage as long as you have the right keywords. The research is essential. It is the very reason this post is name realestate search engine optimization. If I did not use those keywords you would not have found it.
- Why not create a quick video walk through of your site and turn it into a video for you tube. Video rank extremely well and can get you house seen in a unique manner. Also we provide a video submission service to over 19 different video sites. Few Realtors are using these types of services. You can grab a great edge by doing this. All things equal online…. video wins…period
- Submit the video to Zipvo.com it is video realty website. To see a great example check here http://www.zipvo.com/Real_Estate_Video/026084
- Begin a link building campaign for your realty website. like any other website, you have to build an online presence. There are only 10 top spots in google and you want them. The problem is so does everyone else. Take the time to do a proper link building campaign or hire a professional service such as Orlnadosearchenginemarketing.com to do it for you. If you don’t someone else will.
Check out our video tutorial series for more standard tips that apply to real estate seo. If you thought this post was helpful, let us know or bookmark us on digg, and other social platforms so we will write more. To contact us about a free consultation to find out what Orlandosearchenginemarketing.com can do for you visit our contact page
[...] realty SEO benefits. About the Author: learn about your options for realty internet marketing at Orlando Search Engine Marketing 1. If you like my post, you may consider clicking here to subscribe to my blog 2. If you prefer [...]